European Week of Sport Takes Place in September
The Event Aimed to Promote Participation in Sport and Physical Activity Across EuropeOctober 10th, 2016
The 2016 European Week of Sport started on the 10th September, with activities taking place in the whole of Europe, targeting everybody regardless of their age, gender, or fitness level. After the first successful edition of the event in 2015, this year’s European Week of Sport continued promoting participation in sport and raising awareness about the benefits of physical activity.
The 2016 European Week of Sport was a truly European event. The headlining activities of the EU-centralized event took place in Brussels from the 10th to 17th of September. Thousands other events took place all over Europe during the week and will continue until the end of September.
The official opening ceremony of the week was opened by the European Commissioner for Education, Culture, Youth and Sport Tibor Navracsics and other high-level representatives of European institutions. The opening was organized in close cooperation with Slovakia, the member state holding the presidency of the European Council, Slovakia.
The theme of this year’s Week of Sport was ‘Good Governance in Sport’. The flagship event of the week started on Thursday, with interactive workshops in the morning, followed by conferences in the afternoon, and a walking dinner in the evening. Participants of the event included representatives of major sport federations and the European Olympic Committee as well as representatives of various EU institutions.
As in 2015, the main focus themes of the Week of Sport remained, being education environment, workplaces, outdoors, sport clubs and fitness centers.
In comparison to last year, there was a greater focus on communication in different languages through the development of national websites and by increasing the involvement of national media to reach out to local people. The European Commission also partnered with additional players to spread the message of the Sports Week.